Hope you like...Seven sins of Green Wash
If you haven´t yet read the report from the Canadian organisation Terra Choice about Green Wash I strongly recommend to spend some time on it. If you are involved in Green marketing of products or services or operate an eco-label there are a lot of interesting facts and conclusions about Green marketing. Terra Choice concludes that as much as 98% of all Green claims comit at least on of the seven sins of Green Wash! http://www.sinsofgreenwash.com.